So how do you know if your ad is reaching the right people? Check out the video below to learn how to parse the results from your ad campaigns.
Watch a Video on Ad Metrics:
- Select your campaign by clicking the toggles next the campaign you would like to view, and move to the “ads” tab;
- Customize your data columns with “reach,” “cost per 3 second view,” “relevance score,” and “average watch time” to start. Ad more metrics as you figure out what you need for your campaign.